Many shopping platforms offer loyalty points or rewards, but users often forget they exist—or don’t understand how to use them. The experience is buried, inconsistent, or overly gamified. A more visible, intuitive reward system could drive engagement, repeat purchases, and make users feel appreciated without needing to “figure it out.”
Users struggle to track, understand, or redeem their rewards. Points feel disconnected from actual value, and redemption flows are unclear or inconvenient. The challenge is to design a reward experience that makes earning and using benefits feel seamless, valuable, and visible—without making users dig through menus or do mental math.
Consider the following factors to ensure a well-rounded, user-centered, and business-aligned solution
User Experience & Usability
Problem-Solving & Critical Thinking
Business Alignment & Feasibility
Visual & Interaction Design
Innovation & Creativity
Clarity & Presentation
1. User Flow or Journey Map
2. Wireframes or UI Mockups
3. Prototype (Optional)
4. Design Rationale & Case Study
5. Accessibility Considerations
6. Impact Metrics & Success Measurement
Intermediate
2 - 3 days
Access Control, Accessibility, Admin UX, AI and Machine Learning UX, AI Automation, AI Chatbot Development, AI Content Assistance, AI Explainability, AI Personalization, AI Prioritization
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